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Dr. Marlene Siersema
Marlene Siersema International
One of the traits that has made Marlene Siersema successful is her ability of merging her left brain practical business wisdom, with her right brain creative talents. She has started, developed and spun off several companies and invented products. She refers to herself as a “serial entrepreneur”. Her knowledge includes working with some of the finest and diverse Fortune 500 companies, in a wide range of industries: from computers to beauty products. Early on Marlene’s entrepreneurial spirit took over and she opened her first company. With her assembled team they helped launch the first lap-top clam shell computer. During this time she pioneered several proprietary training methods that have become standards. Her creative programs have repeatedly resulted in expanding sales, increasing customer loyalty and expanded revenue volume when implemented. Her new program goes be-yond the standard methods for today’s business environment right to tomorrow’s new buyers. Dr. Marlene said during an interview: “I felt like a producer for a Hollywood music video; when I wrote, produced and directed a video training program for the beauty industry. The purple hair and wild music wasn’t my usual training program. This wild video was necessary as I had invented an award winning salon product called: Crystal Film. The product was reusable and recyclable: ahead of its time in the industry. I spun the Crystal Film product off to another company it is still selling today as a professionals’ styling tool.” In her latest book, The Thinking Side to Thin: What I learned, to lose, a whopping 170 pounds that diet books don’t tell you. She steps out of her business environment to help others with the struggle of weight loss. This book is a culmination of what she discovered about the all important mental component of loosing weight. She fought morbid obesity for over 30 years, it ended when she started mixing practical business thinking methods with common sense, with a twist on psychology; bingo...steady weight loss. She wants the world to know you can change your size and your life from your head down. Although she refers to herself as a recovering morbidly obese person; she now has total control of her weight problem for life. The book has nothing to do with will-power or diets; it is funny, practical and shows anyone struggling with a weight problem that with the right mental changes life can be lighter. Counter-Weight the GameDr. Marlene developed another invention for today’s diet conscious world. A possible way to change people’s relationship with food and instill better eating habits. She calls the board game Counter-Weight, fun to play and safe for the entire family. The game is not yet available.Public SpeakerHer contagious enthusiasm, finely tuned people sense, mega energy and incredible sense of humor make her a dynamic and comedic public speaker. She’s been a voice over artist and often you will find her animation characters, and their voices she developed, creep into her presentations. Marlene’s passion for people comes through as she inspires them to become spirited and gutsy for changes necessary for wildly outrageous success: business or personal. Radio Marlene brings her talents to the internet, producing and hosting her own radio show: Amazing Women: brains, beauty & style on the Voice America Women’s Network. The show hit #1 on the Network in 8 weeks. It blends lively interview talk with a mix of information and news in a fast paced format for and about amazing women.ConsultingMarlene Siersema International offers corporate consulting. Dr. Marlene guides executives, entrepreneurs; leaders and individuals in using the psychological principles to unlocking and unleashing an approach to higher potential in performance improvement, focus and attitude. A savvy business pro: her dynamic knowledge of the business environment and the human interaction within that environment is a sought after talent. Dr Marlene’s first book Marketing’s Silent Language was a testament to her ability of innovative logic and creativity in the development of an added segmentation process for precision target marketing. Learning to use color properly for businesses can be a challenge. She in-vented the Color Centric System: A logical step by step method for taking each individual marketing campaign along a more structured path in developing the correct colors for the particular markets, market segments, products or environmental needs.
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